Key takeaways
- Business Prime offers fast, free shipping with over 70% of U.S. orders arriving same or next day.
- U.S. Business Prime members can unlock nearly $1,000 per year in added value through exclusive vendor integrations and rewards.
- Members earn rewards on eligible purchases and get discounts on QuickBooks, CrowdStrike, and Gusto.
Business Prime is a membership program for Amazon Business customers that offers so much more than fast, free shipping.
Built for businesses of all sizes, in any industry, Business Prime combines the convenience and selection of Amazon’s shopping experience with additional features tailored to help organizations save time, reduce costs, and streamline purchasing. Benefits include fast, free shipping on eligible items—and, on larger plans, powerful enhancements to tools like Guided Buying that help satisfy purchasing goals, as well as Spend Visibility dashboards meant to help teams uncover purchasing trends. Members on eligible plans can also earn Business Prime Rewards on their purchases, or when they take actions in their account. They can also get access to exclusive offers from trusted vendors, unlocking essential business tools designed to add more value to their plan.
How is Business Prime different from Amazon Prime?
While Amazon Prime focuses on benefits for individual consumers at home, Business Prime is built for Amazon Business customers shopping for work. Business Prime includes the familiar shipping benefits of Prime but is specifically structured to scale with organizations of all sizes. One Business Prime membership extends benefits to every user on the Amazon Business account, so no individual memberships are needed, and plans scale and grow along with the needs of your business. Add to that fast, free shipping and business-specific features, like spending analytics tools, Guided Buying, and spend controls, and the benefits will certainly help make smarter buying and budgeting decisions.
Business Prime offers five plans designed to fit organizations of varying sizes and needs—from small business owners to large-scale enterprises. Last year, Business Prime expanded its user limits, allowing more team members to enjoy benefits without requiring an upgrade to a higher-tier plan.
How much time and money have Business Prime members saved?
In 2024, Business Prime members saved more than $750 million globally in shipping fees while enjoying Amazon’s fastest delivery speeds yet, with 50% of global orders and over 70% of U.S. orders arriving same or next day. Members in the U.S. can also unlock nearly $1,000 per year in added value thanks to exclusive offers from vendors like QuickBooks, CrowdStrike, and Gusto.
What are the benefits of a Business Prime membership?
Depending on the plan they choose, Business Prime members receive several key benefits:
- Fast, free shipping on eligible items across all users who have access to business-only pricing and quantity discounts available for Amazon Business customers
- Business Prime Rewards on eligible orders—like up to 4% back when you buy brands by Amazon, depending on your plan—or when you take key actions in your account (Available for members on the Duo, Essentials, and Small plans in the U.S.)
- Enhanced access to Spend Visibility dashboards that provide analytics on your organization’s purchasing
- More Guided Buying capabilities that steer employees toward preferred purchasing behaviors
- Exclusive integrations from trusted providers, including discounted or free access to CrowdStrike, QuickBooks, and Gusto—offering a way to simplify accounting, cybersecurity, and payroll while reducing costs. Extended payment terms on eligible orders in the U.S. (varies by plan level and subject to approval)
- Prime-exclusive deals throughout the year
- Real-time alerts on unusual purchases and AI-driven recommendations with Spend Anomaly Monitoring.
More time to review and approve orders with prices held during this time (up to 14 days) so routine purchases aren’t stuck in a queue.
How much does Business Prime cost?
Business Prime offers five membership plans at different price points, based on the number of users in your organization:
- Business Prime Duo: This plan is designed for sole proprietors and small businesses that want to separate personal shopping from work purchases. Members can earn Business Prime Rewards on eligible purchases, and have access to 50% off cybersecurity from CrowdStrike. This membership is free for Prime members and allows one user.
- Business Prime Essentials: This plan is a great choice for small business owners and includes upgraded benefits and access for additional members of your team. It costs $179 a year, allows up to five users, access to Business Prime Rewards, and software solutions like 60% off QuickBooks Online Simple Start, 70% off any Gusto plan, and free cybersecurity from CrowdStrike.
- Business Prime Small: This plan allows you more access to tools like Guided Buying and Spend Visibility, along with familiar benefits like fast, free shipping and Business Prime Rewards on eligible purchases. Small users get exclusive access to different partner integrations, plus extended payment terms on eligible purchases. It costs $499 a year and allows up to 20 users.
- Business Prime Medium: This plan empowers large teams to make smarter purchasing decisions, providing the analytics and data these teams need to demonstrate ROI. Members on this plan also enjoy extended order approval windows and better payment terms upon approval. It costs $1,299 a year and allows up to 200 users.
- Business Prime Enterprise: This plan gives businesses the top benefits of Business Prime and grants access to as many users as you want. As an Enterprise member, you’ll enjoy the Prefer, Restrict, and Block capabilities of Guided Buying, upgraded to 60-day payment extended terms (upon approval), real-time alerts on potential abnormal spend and AI-driven recommendations based on your purchase history with Spend Anomaly Monitoring, and more. It costs $10,099 a year.
Do I need an Amazon Business account to sign up for Business Prime?
Yes, you need to create a free Amazon Business account before you can subscribe to Business Prime. Amazon Business accounts provide business-specific features like multi-user accounts and business-only pricing even without a Prime membership.
How does Business Prime save my company money?
Just like the savings and convenience of Prime’s all-in-one membership, Business Prime can help reduce costs through eliminating shipping fees on eligible items, and by getting exclusive savings insights to help further optimize their budget. Members can use analytics to identify spending patterns and opportunities for consolidation. Guided Buying policies direct purchases to preferred products and suppliers, streamlining the business buying process to save employees time and enhance productivity. Beyond shipping, Business Prime members save when they redeem rewards on eligible purchases, as well as year-round on Prime-exclusive deals.
How do I sign up for Business Prime?
To get started:
- Create an Amazon Business account if you don’t already have one.
- During the registration process, or once logged in to your new account, navigate to the Business Prime section.
- Select the membership tier that fits your organization’s size.
- Complete the subscription process to activate your benefits.
Business Prime offers multiple membership plans and may require a paid plan based on eligibility. Paid plans automatically renew unless canceled. See terms and conditions.
