
Amazon’s “Day 1” mentality is our approach to doing everything with the energy and entrepreneurial spirit of a new organization on its first day.
Working to earn and keep our customers’ trust is the single biggest driver of Amazon’s Day 1 approach. Amazon’s decision-making process asks employees to consider whether an action is a one-way door—consequential and nearly irreversible—or a two-way door, easy to change course and go back. Discover more about who we are through our Leadership Principles.
Learn more about us
- While our business has evolved over the years, one constant is customers’ desire for lower prices, better selection, and convenient services.
- Our workplace is made up of a talented, global team of individuals who work hard every day to create a great experience for customers, employees, partners, and the communities where we serve.
- Amazon employees use the Leadership Principles every day as we’re discussing new projects, deciding on the best solution for a customer's problem, or interviewing candidates.
- Learn more about our support of employees and small businesses, and our efforts to build stronger communities and protect the planet.
- Meet the members who make up our senior leadership team.
- We want to provide customers, investors, policymakers, employees, and others our views on certain issues.
- We engage with policymakers on a wide range of issues that are important to our customers and employees. Learn more about our views on current policy issues.
- We’re honored to be recognized for the work we do on behalf of our customers, employees, and communities around the world.
- Read the most recent letters to Amazon's shareholders from our CEO.

We invest in the success of our employees
Amazon has upskilled over 700,000 Amazon employees globally, including hourly employees in fulfillment centers and delivery stations, helping them further their careers in tech and in-demand roles such as cloud computing. Learn more about how we are investing $2.5 billion to prepare at least 50 million people, including employees and students, for the future of work.
Latest news
Prime Video will stream the NBA SoFi Play-In Tournament, as well as select games from the first two rounds.
On April 29, Amazon is set to hold a conference call to discuss its Q1 2026 financial results.
The matte 4K QLED display reduces glare and delivers rich, accurate colors for art, photos, and fast streaming entertainment with the Fire TV experience built in.
The more portable HD streaming stick will be available in more than a dozen countries, starting at $34.99 in the U.S.
Alexa+ can take real world actions, have natural conversations, and is built to understand how Italians really communicate.
Available for a limited time, the streaming bundle brings together Apple TV’s original series and films and Peacock’s live sports, hit shows, movies, and live content.
Asha Banks and Matthew Broome return for the second chapter of the English-language adaptation of Mercedes Ron's 'Culpables' trilogy.
The Amazon Leo Aviation Antenna will deliver reliable internet connectivity to airline passengers and crew with up to 1 Gbps download and 400 Mbps upload speeds.

















