woman in a technology lab is standing over a table, working with electronics

Amazon’s “Day 1” mentality is our approach to doing everything with the energy and entrepreneurial spirit of a new organization on its first day.

Working to earn and keep our customers’ trust is the single biggest driver of Amazon’s Day 1 approach. Amazon’s decision-making process asks employees to consider whether an action is a one-way door—consequential and nearly irreversible—or a two-way door, easy to change course and go back. Discover more about who we are through our Leadership Principles.

Learn more about us

  • While our business has evolved over the years, one constant is customers’ desire for lower prices, better selection, and convenient services.
  • Our workplace is made up of a talented, global team of individuals who work hard every day to create a great experience for customers, employees, partners, and the communities where we serve.
  • Amazon employees use the Leadership Principles every day as we’re discussing new projects, deciding on the best solution for a customer's problem, or interviewing candidates.
  • Learn more about our support of employees and small businesses, and our efforts to build stronger communities and protect the planet.
  • Meet the members who make up our senior leadership team.
  • We want to provide customers, investors, policymakers, employees, and others our views on certain issues.
  • We engage with policymakers on a wide range of issues that are important to our customers and employees. Learn more about our views on current policy issues.
  • We’re honored to be recognized for the work we do on behalf of our customers, employees, and communities around the world.
  • Read the most recent letters to Amazon's shareholders from our CEO.
Two warehouse workers smiling. One woman looks on as the other is being trained on a new tool

We invest in the success of our employees

Amazon will spend over $1.2 billion to provide free skills training to employees—helping them further their careers in tech and in-demand roles such as cloud computing. Learn more about how we help our employees grow their skills and careers.
Latest news
French tech-bio company Phagos has developed a unique AI model on Amazon Web Services with the aim of overcoming antibiotic resistance.
June 19, 2025
Shop Amazon’s lowest prices of the year so far from top brands like Sony, Dyson, and Living Proof, along with deals from exciting new-to-Amazon brands like Unwell Hydration, Tarte Cosmetics, and Away.
June 17, 2025
Shop epic deals exclusive for Prime members around the world.
June 16, 2025
Enjoy early access to some of the best deals ahead of Prime Day 2025, which is returning July 8–11.
June 16, 2025
Learn about the extraordinary value of the go-to Prime membership for 18-to-24-year-olds. Eligible new members can try it for six months for $0 and earn 10% cash back for Prime Day.
June 16, 2025
The largest global technology investment announcement in Australia’s history will help build national AI capability and position Australia as a global AI and technology leader.
June 14, 2025